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carvell wallace

  • Another Word For Love
  • Appearances
  • Selected Writing
  • podcasts & interviews
  • contact
  • about

Justin Williams - Bicycling Magazine

“For many the very word “cycling” means aggro REI dads screaming at pedestrians and clomping around the local café in cleats and wraparound sunglasses. This is a problem for a sport that is missing out on an opportunity to leverage would-be fans. The NBA rebounded in the 1990s by aligning itself with larger cultural trends like hip-​hop; while NASCAR and the NFL, with their military flyovers and salutes to the troops, have tied themselves to a brand of Americana that pulls at patriotic heartstrings, forever linking their product to the spiritual identities of millions of Americans. Cycling in this country, on the other hand, faces a crisis. There is no tradition. The portion of its identity that aspires to European status is a dead end. Stage races here do not draw a fraction of the crowd they do overseas, municipalities lack the interest and will to shut down roads for extended periods, and viewers largely don’t care to watch people riding bicycles up and down hills for days at a time. Yet many in the sport still seem to resist the pull of people like Williams who envision a uniquely American version of cycling built around street races and the personalities that represent it.” (more…)

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